July 23, 2012
Social Media management can no longer be ignored by the business entrepreneur. While yes, Social Media Management is still in its early stages, the exponential growth and explosion of users learning about companies via the different social platforms is not only increasing, but of paramount importance.
Today, companies are engaging their clientele moreso through these social platforms than through any other method. With the technological advance of smartphones, it is possible to reach a user at any time of the day. In fact, users interact through their smartphones much more regularly than via their home computers or tablets. Why? Because of mobility. A smartphone can be carried in a pocket or a purse, whereas the same cannot be said for a computer or even a lightweight tablet.
Given this, it is essential for the business owner to be aware of the best way in which to engage their audience in order to maintain that regular, consistent connection that brings business.
In future blog updates, we will detail the best ways in which the business owner can maintain this regular connection with their clientele.
Thank you and stay tuned!